Hannover, Germany. Under the name "get2fairs", Deutsche Messe AG is launching a new travel booking service for its visitors and exhibiting companies via its service provider, aovo Touristik AG.

Hotel rooms or complete packages (consisting of accommodation and transport) for Deutsche Messe's own events and guest events can be booked via get2fairs.com.

Deutsche Messe and aovo Touristik AG have worked closely together to bundle services in Hannover and the surrounding area in order to provide Deutsche Messe customers with the best possible rates for hotel rooms and related travel services.

Hotel accommodation in Hanover as well as in Hildesheim, Wolfsburg, Braunschweig, Celle or Göttingen can be booked as a complete package with the option of travelling from the hotel to the exhibition grounds in Hanover. There are also plans to hire temporary accommodation such as hotel ships or mobile homes and to actively involve private accommodation providers such as AirBnB.

"With get2fairs we offer our customers a central service for their stay in and around Hannover," says Dr Jochen Köckler, CEO of Deutsche Messe AG. "Hotels in Hanover are quickly booked out during our major trade fairs. With the combination of a nearby hotel and transfer, we can get our customers to the exhibition centre within 60 minutes".

Gerhard Griebler, CEO of aovo Touristik AG, says: "With get2fairs, we are a service provider, fulfilment partner and central contact point for all players in the Hanover metropolitan region. We are expanding the range of services, developing the market and processing the structured sale of services. This approach is the key to jointly achieving a locational and competitive advantage for the trade fair city of Hannover.

Cord Kelle, Chairman of the Hotel Association of DEHOGA, adds: "We are always interested in securing and expanding Hannover as a trade fair location and have therefore helped to restructure and support the Selected Hotel programme over the past few years. Once again, we will support our members and trade fair stakeholders as a link and communicator for this common interest".

About Deutsche Messe

Deutsche Messe AG is one of the world's leading organizers of capital goods trade fairs in Germany and abroad. With a turnover of 350 million euros in 2023, it is one of the five largest German trade fair companies. The company's own event portfolio includes leading international trade fairs such as (in alphabetical order) DOMOTEX (carpets and floor coverings), HANNOVER MESSE (industrial technologies), INTERSCHUTZ (fire, rescue, civil protection and safety) and LIGNA (tools, machinery and equipment for woodworking and wood processing). Deutsche Messe also organizes other trade fairs at other locations in Germany, such as parts2clean (parts cleaning) and SurfaceTechnology (surface technology). In addition, the exhibition center regularly hosts guest events that are leading trade fairs in their respective sectors.

About aovo Touristik AG

Hanover-based aovo Touristik AG is a tour operator with its own digital brands and delivers high-quality travel offers at attractive prices. As a technology provider, the company also specializes in the dynamic packaging of modules for major events with its innovative system landscape and open interface architecture. The diverse range includes attractive travel packages in the areas of culture, wellness, river cruises, gourmet trips and family vacations. The company consistently pursues a dual strategy of online and offline sales. The products are distributed via the company's own brands www.aovo.de, www.eventreise.de, www.musical-mit-hotel.de and www.bahn-und-hotel.de as well as via distribution partnerships with renovated retail brands such as Stage Entertainment, Lidl, EndemolShine Germany, etc.

Since 2003, aovo has acted as a destination management technology company for temporary, recurring and permanent events for national and international partners. The last major event was the Passion Play Oberammergau 2022 with 450,000 visitors from all over the world.